Actually, after my cinema viewing of Joss Whedon’s Serenity, I hadn’t given it another thought. That is, until today – when Timmer mentioned it in comment to my earlier post. So, I decided to check-up on it.

Well, the good news is, it’s not a flop. It’s at about $37 mil – domestic and overseas BO, just now. So, it will likely cover its $39 mil production budget – and really small promotion budget, just on ticket sales, before the auditorium doors finally close.

But, as I have said before, that’s really not “success” in Hollywood – you should cover everything just in domestic box office. Everything else is gravy. But, just having your ass covered before you go to video ain’t entirely bad.

Well, with any other flick, I’d think this was the end of the road. But Whedon still has that huge Buffy/Angel halo over his head. And then there’s that massive Firefly video sales thing to consider. My prediction is that, if the video turn-out for Serenity is anything close to that for Firefly, Whedon will at least get offers for a direct-to-video sequel, if not another cinema feature.