31. January 2009 · Comments Off on They Always Do These Things on Friday · Categories: General, Site News, Technology, Working In A Salt Mine...

Received the following yesterday afternoon, while working away on a poetry book for Watercress Press:

“As you know, last September Pajamas Media began a new initiative in Internet television called Pajamas TV. When we started with our RNC coverage from Minneapolis, we noted that we would be in a Beta Phase through the first quarter of 2009. In the last few months we have strengthened the PJTV lineup with shows covering Media Bias, Education Bias, Middle East Update, Sharia and Jihad, Powerline Report, Ask Dr. Helen, Hugh News, Poliwood, Conservatism 2.0, Economy and Finance, National Security, and others.

As the end of the first quarter approaches and we near the production phase of Pajamas TV, we will continue to build our emphasis in this area. As a result we have decided to wind down the Pajamas Media Blogger and advertising network effective March 31, 2009. The PJM portal and the XPressBlogs will continue as is.

You may continue to display the Pajamas Media ads through March 31. We will be sending you information in mid-March on removing the ads.

We thank you very much for participating during the formative years of Pajamas Media and we look forward to working with you in other ways. One of those is, of course, Pajamas TV. If you have any ideas in that regard, please do not hesitate to contact us.

Our best wishes in the new year and again our deepest gratitude for your participation in Pajamas Media.


Roger L. Simon
CEO, Pajamas Media”

It seems that quite a lot of other blogs which were initially a part of PJ Media are also being kicked to the curb, as regards the advertising revenue. When PJ was first put together and the Daily Brief invited to join, it seemed like one of those ideas whose time had come; there would be an enormous range of linked blogs with all kinds of interests and specialties, and in a position to negotiate for serious advertising opportunities and the income arising from it. At least, there would be enough coming in to cover the hosting fees, and a little over. This didn’t last at the Brief for more than a couple of years: about three years ago, I was informed that the Brief didn’t get enough page views to justify any revenue for running the ads – but if page views went up, then the Brief would have that revenue stream restored. So, I went back to paying the hosting out of my own pocket, and kept the PJ ads in place, partly in hopes of eventually getting some revenue out of it and partly for the association. Because of sticking with the PJ ads, I couldn’t place ads from another agency, since PJ had the top place: so, nothing out of having them there – and nothing from anywhere else, either.

I will remove the PJ ads with the greatest pleasure, possibly even before the drop-dead date. I haven’t gotten much out of the association at all, save for PJ including my books on their “Christmas Gift” page throughout December. Frankly, it looks to me that PJ Media has become what they professed to counter – Big Media, in all it’s glory. A handful of the top blogs, all linking to each other, and the rest of us pretty well shut out. All things change, and often not much for the better.

I might as well have a bigger ad for my own darned books. I’m a little tired of looking at that Joe the Plumber picture, too.

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